The Friday Four – Four Things Your LinkedIn Profile Must Have
Start Time : Aug 21, 2020 03:41 PM Meeting Recording: https://us02web.zoom.us/rec/share/-tZZEvb9yT9LZc_R2HyEBoAsJrWmeaa8gCMcqPtYnhw1Yh9q3eDe9-U9a3M3VGjc
A Holistic Coaching Strategy for Your Firm
Stress has become overwhelming, particularly in our “new normal”. Most attorneys struggle to slow down and recharge when things are going well and our routines are in place. Today, many are working remotely which requires balancing children, homeschool assignments, toilet paper shortages, spouses and billable hours. Combined, these factors can lead to increased stress that …
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Why Do So Many of Us Dream of Failure?
The COVID-19 crisis has caused many of us to dream more vividly, a phenomenon that has been widely reported. These dreams may be due to anxiety or a change in sleep patterns as many adjust to working at home. Frankly, I wish I were having those vivid dreams. I continue to be plagued with a …
Replay: Keeping Your Funnel Full
What’s Up Next At The Coffeehouse? Building Your Personal and Professional Brand to Market Yourself Even More Effectively As we start to reopen our economies, business development is more important than ever…but it’s also trickier. Yesterday’s presentation focused on the client-facing work you need to do to keep work coming into your practice. Next week, we’re …
COVID OVERLOAD – DEALING WITH THE PRESENT AND THE FUTURE
Jay Harrington’s recent Attorney at Work article (https://www.attorneyatwork.com/30-day-business-development-plan-for-lawyers-during-the-covid-19-crisis/) on creating a business development plan during this difficult time, was right on point. Now is not the time to sell, but to show empathy towards your clients. Think client care versus client service. Here are my thoughts on how to reach out to clients empathically: Pick …
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You Have My Permission
Being a lawyer or working in a law firm is never easy, but it is especially difficult now. With the threat of the coronavirus widening and most everyone working from home, anxiety levels are at a peak. I feel your pain because my anxiety has also soared. Between trying to keep my distance and washing …
Creating a Strong Firm Brand
I have had the opportunity to work with many law firms. Each law firm has a brand intentionally or not. Many law firms have not invested time and energy into building a unique brand. Instead, firms have relied on buzz words like “ethical”, “responsive” or “smart”. Lawyers and firms are expected to be ethical, responsive and smart. What …
Four Ways to Spend Your Time While Working from Home
Review Your Bio – Would you hire you? Most readers spend only 13 second reading your bio. Print your bio out and read it aloud. Think about your bio through your client’s eyes and consider if you would keep reading. Does your personality, experience and passion for client care show through? If not, consider spending …
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In 2020, Put Your Money Where It Matters
A few years ago, a firm hired me to coach its senior associates and junior partners. While the junior attorneys successfully handled cases the senior partners offloaded, they were not the rainmakers the firm hoped to shape. After six coaching sessions, however, three of the firm’s five junior attorneys generated new business sua sponte, without …
Strategic Targeting: Find Your Ideal Client
Look for this feature in the current edition of Trial Briefs, exclusively for NCAJ members In my coaching practice, I ask lawyers on the initial call to describe their ideal client. Most say“ones who can pay” with a chuckle. While having paying clients is important, finding the right paying clients is even more important. But …
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